Peter MurchlandApr 2, 20221 min readHow to get out of the media "sandtrap"Media interviews are like golf, if you're good out of the sandtraps, you'll succeed. Have you ever talked to someone and they just kept...
Peter MurchlandMar 28, 20221 min readLead magnets - 4 simple ways to launch your business into the stratosphere!Lead magnets can transform an ordinary business into extraordinary. Offering lead magnets in exchange for contact information is a great...
Peter MurchlandMar 19, 20221 min readMicrosites - must have or meh?A microsite is an individual web page or a cluster of pages which are meant to function as a discrete entity within an existing website...
Peter MurchlandMar 15, 20222 min readThe TV Interview - from roadkill to rockstarFear of public speaking is right up there with fear of heights and fear of snakes. Why is it that public speaking, and specifically TV...
Peter MurchlandMar 2, 20222 min read5 things not to do on Dragon's DenDragon's Den....ahhh, the holy grail of TV show's for Canadian entrepreneurs. Or, is it? CBC's Dragon's Den - the Canadian version of the...
Peter MurchlandFeb 27, 20222 min read4 tips to jaw-dropping headlinesIn 1990, Germany was experiencing reunification, there was a new thing called the human genome project, the Hubble Space Telescope...